Marketing ← Jack W. Davis

Tracking OpenCart Searches Through Google Analytics

Apr

2013

This is part three of the blog series concentrating on integrating OpenCart and Google Analytics even tighter to get more data from your online store. See the complete list of the series here OK, so one of the best things about OpenCart is that it offers a search function which allows your customers to find ...

Tracking OpenCart Customer Activity with Google Analytics Events 16

Feb

2013

This is part two of the blog series concentrating on integrating OpenCart and Google Analytics even tighter to get more data from your online store. See the complete list of the series here The more data you can pull from your OpenCart store, the more detailed a picture you have of your customers and ...

Tracking Logged In OpenCart Customers With Google Analytics Advanced Segments

Jan

2013

This is part one of the blog series concentrating on integrating OpenCart and Google Analytics even tighter to get more data from your online store. See the complete list of the series here There is a growing realisation within OpenCart store owners that they are missing out on some key Marketing data because of ...

Boost Your OpenCart Customer Service With Google Docs Web Forms 4

May

2012

OK, so you’re running an online store and despite what you might think about customer service not being as vital on the web: its even more so! A bad reputation can easily destroy an ecommerce business very quickly. In this guide I will be walking you through how to create a web form, embed it ...

The Difference Between Contextual And Interest Based Advertisements

Mar

2012

In this blog I will be talking about the different types of ads which are used in many of the most popular ad serving software including Google AdSense. for those who aren’t familiar AdSense is a hugely popular solution which allows publishers to sign up for free and offer advertising space on their websites which ...

Adding Custom OpenCart Contact Forms For Quotes, Leads and Marketing 22

Mar

2012

OK, so a lot of people are asking about changing the Contact Page in the default OpenCart system so it doesn’t so…well, crap! I was going to write a short blog post about redesigning the page with stuff that is already there but I thought I would do it properly and show you a method ...

What Is The Google Venice Update & How Does It Affect My Local SEO?

Mar

2012

What Is The Google Venice And How Does It Affect My Local SEO? Last month Google released another major update which (surprisingly) most people didn’t really seem to care about. The Google Venice Update focused on providing super localised search results for certain search phrases users may be looking for. Local search results have been ...

How To Customise The OpenCart Homepage For Branding, Conversions And SEO 9

Mar

2012

It’s been a while since I have posted up an OpenCart blog/tutorial so I thought today I would talk about customising the OpenCart homepage to make it look how you want. By default the OpenCart home page is a grid based page with set content areas showing featured products,a Nivo Slider, Manufacturer carousels and so ...

How To Redirect OpenCart Customers After Logging In And Logging Out 7

Mar

2012

Right, nice & easy one today but one that seems to trip up a lot of people who want to channel their customers around their OpenCart store. By default, OpenCart is not good for lead conversions but with this blog you will learn how to define which pages are shown after users login and logout. ...

How Important Are Keyword Rich Domain Names For SEO?

Feb

2012

In this blog we will be exploring just how important it is to have a keyword rich domain name in regards to ranking higher in Search Results. According to Google, different factors count when it comes to getting a high ranking on search Results but in my experience, having a keyword rich domain name can ...